Sports Bytes Delivers Math and Science Sports Quizzes to Mobile Phones Worldwide

NEWS RELEASE

For Immediate Release
Contact: Heather Katz, Ph.D. 301-789-1891


Washington, D.C. (May 27, 2008) - Hot Lava Software, Inc. is collaborating with the Ewing Marion Kauffman Foundation, Kansas City, MO, to use the most ubiquitous computing platform on the planet -- the mobile phone -- to deliver on-demand Science, Technology, Engineering and Mathematics (STEM) education that is accessible and captivating.

During the summer of 2008 Hot Lava Software will use mobile phone technology at major summer sports events -- soccer, baseball, basketball, swimming and cycling -- to engage more than 100,000 people worldwide with a Sports Bytes Competition. Sports Bytes are sports themed STEM educational modules -- quick quizzes -- delivered via mobile phones.

A spring 2008 Sports Bytes Pilot Project proved successful in reaching more than 16,000 users in over 114 countries. The ultimate goal with the summer 2008 Sports Bytes Competition is to demonstrate the potential for delivering STEM education to millions of people, via their mobile phones.

"Particularly relevant to math and science education is the love affair that many U.S. teens have with their mobile phones. This age bracket represents the pivotal turning point toward or away from math and science careers and thus mobile phones become a potentially significant intervention vector," says Merrilea J. Mayo, Ph.D., director, Future of Learning Initiatives, for the Kauffman Foundation.

The Sports Bytes Competition will be live at select August D.C. United soccer games as well as the Kansas City T-Bones, Frederick Keys, Aberdeen Ironbirds, Bowie Baysox, Wilmington Blue Rocks and Delmarva Shorebirds baseball games, during July and August 2008. Those not attending a game can access the Sports Bytes content via www.hdwap.com/sport7 from a mobile phone web browser.

Users can access these STEM educational modules while attending summer sports events. When users correctly answer at least one Sports Bytes quiz item, they qualify for a chance to win a stadium prize pack. Prize packs can include kajeet mobile phones, first throws at a minor league baseball game, team jerseys and baseball caps and other items related to each team.

In addition to these U.S. demonstrations of the program, global partners in Canada, Singapore, South Africa, Australia and the European Union will engage users worldwide to access the Sports Bytes modules via their mobile phone web browsers.

About Hot Lava Software, Inc.

Hot Lava Software, Inc. is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Using Hot Lava Software's content development and publishing system (LMA) integrated with the Hot Lava Mobile Delivery and Tracking System TM (MDTS) allows organizations to have the tools and knowledge needed to launch and track mobile initiatives faster, with more cost efficiency. Hot Lava Software provides mobile content solutions and a mobile content design, authoring and publishing solutions to Corporations, Governments and Universities around the World. More information is available at: http://www.hotlavasoftware.com/

About the Ewing Marion Kauffman Foundation

The Ewing Marion Kauffman Foundation is a private, nonpartisan foundation that works to harness the power of entrepreneurship and innovation to grow economies and improve human welfare. Through its research and other initiatives, the Kauffman Foundation aims to open young people's eyes to the possibility of entrepreneurship, promote entrepreneurship education, raise awareness of entrepreneurship-friendly policies and find alternative pathways for the commercialization of new knowledge and technologies. It also works to prepare students to be innovators, entrepreneurs and skilled workers in the 21st century economy through initiatives designed to improve learning in math, engineering, science and technology. Founded by late entrepreneur and philanthropist Ewing Kauffman, the Foundation has more than $2.4 billion in assets. More information is available at: http://www.kauffman.org/.

Take eLearning to the Next Level

Looking for a great mobile authoring tool? Looking for a fun, innovative way to make eLearning material accessible for mobile devices? Try Hot Lava Software’s Learning Mobile Author (LMA) and Mobile Delivery and Tracking System (MDTS). With this authoring toolkit you can create content once and publish to PalmOS, WM PocketPC, WAP, HTML and Java. Create tests and polls/surveys and track the results in real time.

This software is specifically designed for mobile devices of all makes and models, including Nokia, Motorola, Samsung, LG, Sony Ericssion, HP, HTC, iPhone, Palm, Blackberry and all other major brands of mobile phones, smart phones and PDAs.

The growth of mobile communications networks and the rate of distribution of web enabled mobile phones around the world is virtually unparalleled. Now mobile learning can be distributed to the average mobile phone user, without the need for a fancy gadget, without the need for advanced technical skills and NO plug-in is required!

For a Free Trial TODAY please visit our website at:
http://www.hotlavasoftware.com/

The European Repository Adds Hot Lava Software as Project Partner

Haymarket, VA and Zierikzee, Netherlands (March 28, 2008) Take Shape Share (TSS), The European Repository, has added Hot Lava Software as a mobile learning project partner. This strategic partnership will allow TSS partners the opportunity to author, deliver and track mobile learning via Hot Lava Software’s Learning Mobile Author (LMA) and Mobile Delivery and Tracking System (MDTS). The impact of this partnership will facilitate the mobile sharing of educational content among a European community of schools and colleges as well as improve, in general, the quality of learning and vocational training. The excitement of this partnership abounded during an interview with Drs. Albert de Vos, Project Manager for the Take Shape Share project.

During May 2008, in London, the first training will take place for teachers and staff members from four countries. They will learn how to use formal educational content according to the content chain. This is made possible by using metadata in conjunction with the harvester to search and locate content that lives in many repositories and databases—all based on knowledge sharing standardization.

“For this project we are focusing on eLearning as well as mLearning materials. We expect that Mobile Learning is becoming more and more important in the field of education, but there is still a lot of work to do, for example on Mobile SCORM. The Hot Lava MDTS fits exactly in this project because the MDTS has all the functionality needed to develop into the most important repository for using, re-using, storing, searching and finding mobile content on an international scale.” says Drs. Albert de Vos, CEO, I.C.O. Europe. “If we manage to integrate Mobile Learning into the learning environments of educational organizations, and companies through the harvesting system, and we can position the MDTS as an international repository for mobile content, we will make a huge leap towards the realization of collaborative learning. The LMA makes it possible to create content on demand for anytime anyplace learning.”

Sharing knowledge on an international scale that is easily accessible for students, teachers, company trainers, business employees, managers, etc. are the main objectives of the TSS European Repository Project. Easy to use tools for content development, such as the LMA, for mLearning, and tools like Wimba Create, for eLearning, and others with the restriction, that those tools are able to work with standardization protocols like XML-, IMS-, and SCORM- compatibility is just what the project needs to succeed.

“The TSS project will be evaluated at the end of 2008, with knowledge dissemination as one of the key issues for the European Commission. So, as the project manager I have to travel a lot in Europe, for instance, the EdReNe conference in Slovenia (edrene.org). I also travel within the U.S. For example, I attended the Nashville IT conference in November 2007 as well as the Society for Applied Learning Technology (SALT) conference in Washington, D.C. I target these important conferences so that I can learn about the application of new and cutting edge technologies in education, such as Hot Lava Software.” states Drs. De Vos. “In the TSS project we integrate this new technology and share this knowledge with our partners. That’s the reason that Hot Lava Software came into the picture as the leading company for mLearning solutions, as well as Hot Lava’s intense focus on innovation and their drive to be the best in their field of education and mLearning technology.”

“We are extremely honored and excited to be a part of such an outstanding project as the TSS Project. They are really making the Mobile Learning market come alive in Europe. Mobile Learning technology is fast becoming a very important part of everyday life in a lot of countries around the globe.” says Bob Sanregret, CEO, Hot Lava Software. “Making learning easier and more accessible through handheld learning is exigent for the continuance of today’s educational experience.”

“We have to invest a lot of effort in making people aware of the possibilities of Mobile Learning. In the Netherlands, the first projects initiated by the government have begun to investigate the possibilities for mLearning within Universities and Higher Education. In the UK, there are already huge conferences organized for Mobile Learning. In Germany, Mobile Learning is in its infancy. One of our main goals is to prepare an infrastructure in Europe for producing mobile content with all the possibilities users and developers need.” adds Drs. De Vos “People ask me many times: why Europe? The answer is very simple—Anytime, Anyplace Learning is an international activity of people all over the world and it is, in my opinion, a good idea to connect people with the purpose of making formal educational content (that is, content related to curriculum development), for eLearning and mLearning, available for all learners. For more information please visit: tsseurope.eu.

Contacts:

Bob Sanregret, CEO, Hot Lava
bobs@hotlavasoftware.com
+1 (703) 754-1218
http://www.hotlavasoftware.com/
***

Drs. Albert de Vos, CEO, I.C.O. Europe
avjdevos@zeelandnet.nl
00+3(111) 855-8900
http://www.icosales.eu/
**

Laisa Bernard, Marketing Specialist, Hot Lava
laisab@hotlavasoftware.com
+1 (479) 524-8468
http://www.hotlavasoftware.com/

Hot Lava Software Teams with Kauffman Foundation to Deliver STEM Content via Mobile Devices

Haymarket, VA and Kansas City, MO (February 12, 2008) - Hot Lava Software is teaming with the Kauffman Foundation to deliver mobile learning content to teach Science, Technology, Engineering and Mathematics (STEM). This teaming effort is based on the premises that students can learn more effectively when they relate STEM to real-world occurrences and that their STEM achievement levels can improve by applying mobile learning to the solution of authentic problems. One of the goals of the project includes developing context-based instructional materials delivered via mobile devices that demonstrate the convergence of real-world events with STEM concepts. Such access and exposure can facilitate the educational equilibrium needed to participate in our global society.

A recent interview with Merillea J. Mayo, Ph.D., the Director of Future Learning Initiatives for the Kauffman Foundation, and Bob Sanregret, CEO and Heather A. Katz, Ph.D., Instructional Technologist both from Hot Lava Software, Inc., revealed exciting news in what is being coined as the Global Telephony Competition!

So just what are the details of this exciting Global Telephony Competition…who are the end users and how will they access, learn from, and use the STEM content?

“There are 2 to 3 billion cell phones in use around the globe. Cell phones are 40% more prevalent than televisions, twice as common as computers. Cell phones could represent a breakthrough opportunity to deliver education on a massive global scale, particularly to teens, populations of third world countries and underrepresented groups in the U.S.,” said Dr. Mayo. “These demographics all use cell phones as their primary technology device. The Global Telephony Competition you’re referring to is a large scale proof of concept. Through it, Hot Lava Software will help us answer the question: if you could build it (cell-phone-based education), would anyone use it? How many would use it? Thousands? Millions? Billions?”


“The end users will access the STEM content via the Hot Lava Mobile Delivery Tracking System (MDTS) using a mobile device. Since there are over 3 billion mobile phones in use around the world the number of possible users that can access these mobile STEM modules is astounding! Leo Png, our partner in Singapore, put the first round of STEM content together using LMA and the MDTS, designing the content so that it would work on multiple devices. The MDTS senses the type of mobile device attempting to access the module and configures the screen and content to cater to that device. The MDTS and LMA were designed from day 1 to cater to the masses of users who have normal mobile phones but also allow more advanced designers to add multimedia and other advanced content elements into their LMA modules,” said Mr. Sanregret. “The challenge for the STEM project was to use least common denominator content like images, animation and text to allow for the greatest possible reach while maintaining the best instructional design to facilitate effective learning while keeping the users cognitively engaged. Dr. Katz is one of the world’s leaders in mobile content instructional design. Her contributions to this project have ensured that the content is learning effective, engaging and usable from multiple devices.”

“First, we started with a pilot consisting of 4 STEM modules — The Science of Cycling, The Science of Table Tennis, Baseball: The Science of Swing, and Baseball Aerodynamics. Each module was created in collaboration with STEM university professors and myself. The Professors ensured the integrity of the science and math content and I ensured that the content was infused with effective learning strategies and research-based instructional design,” said Dr. Katz. “The modules will assist users in understanding the science and math behind various Olympic sports. Hence, the users can access this information while attending Olympic competitions, watching them on TV or when simply discussing the Olympic Games with friends. There are also engaging quizzes that allow the user to check their understanding of the STEM content. The goal is to associate STEM content with everyday activities such as sports.”
How will accessing STEM content via mobile devices benefit the public as well as our global society?

“For this competition, and indeed, much of our work, we focus on science, technology, engineering and math education because proficiency in these subjects is so critical to one’s ability to thrive in the global economy. Personal wealth, as well as the wealth of nations, will depend on our ability to apply these fields to the betterment of mankind.” expressed Dr. Mayo.

What type of results do both the Kauffman Foundation and Hot Lava expect from this Global Telephony Competition?

“We hope at least one person dials in. In all seriousness, every big effort like this starts very small. I’m always amazed at how different a project looks by the time it’s done, compared to where we started.” said Dr. Mayo. “By the end of this competition, we hope to be able to report that we were able to produce the single biggest educational event on the planet; and, that the participants enjoyed learning what we delivered. Those two outcomes will be enough to inspire others, and transform cell phone-based education from a novelty into a reality.”

“A repeatable, replicable and recurring process for life change is the result we feel is most critical. My Uncle Jack once told me “an idea is worth ten cents but implementation of a good idea is worth ten million dollars.” Through the vision, passion and dedication of Dr. Mayo we — Hot Lava Software and the Kauffman Foundation — are creating a process to bring education to the people, to all people.” Adds Mr. Sanregret. “There are over 3 billion mobile phones in the world, some in the hands of people who will never use a PC. Success for me is designing, creating, testing and implementing a process that will bring education to them as well as the rest of the world.”

Hot Lava has created a URL that the public can use to access these exciting STEM modules via their mobile devices. You can access this by going to http://hdwap.com/sport7. Follow the directions on the login page and then jump right in to the modules.


Contact:

Bob Sanregret, CEO, Hot Lava Software
bobs@hotlavasoftware.com
+1 (703) 754-1218
http://www.hotlavasoftware.com/
***
Merillea J. Mayo, Ph.D., Director, Future of Learning Initiatives for the Kauffman Foundation
mmayo@kauffman.org
+1 (816) 932-1015
http://www.research.kauffman.org/
***
Laisa Bernard, Marketing Specialist, Hot Lava Software
laisab@hotlavasoftware.com
+1 (479) 524-8468
http://www.hotlavasoftware.com/

Hot Lava Software™ Releases Learning Mobile Author™ 4.1.75

Haymarket, VA. (December 21, 2007) - Hot Lava Software, Inc. ™ (Hot Lava), the leading mobile authoring and m-learning publishing provider, is excited and pleased to announce their newest release of Learning Mobile Author ™ (LMA) development and delivery suite and the Hot Lava Mobile Delivery and Tracking System ™ (MDTS).

The new LMA4.1.75 ™ Release features several new authoring tool options within the LMA software and MDTS, including: hot linking images, image justification, J2ME integrated audio player, anchor pages, text capturing, drag and drop feature for resource library and a new skin. This toolkit allows rapid creation and deployment of mobile content to multiple devices such as PocketPC, Windows Mobile, BlackBerry, Nokia, PalmOS, mobile phones, smart phones and the desktop.

“With the ever increasing demand to make learning materials more readily available and at-hand, it is time to think outside the comfort zone of the traditional learning genre. Hot Lava Software™ is committed to meeting the mobile learning demands of the learning community,” says Bob Sanregret, CEO, Hot Lava Software, Inc™. “Everywhere we turn we see mobile devices; iPod, Blackberry, iPhone, Smartphone, iPAQ, Treo and Pocket PC just name a few. Mobile learning really is an affordable way to learn. More and more organizations are incorporating mLearning technology into their learning programs. Putting the power of knowledge literally in the hands of today’s society, by enabling them to have 24/7 access to acquire and ascertain study materials via a mobile device, takes away the need of always having to be in a “classroom environment” for learning to be effective.”


“Hot Lava Software™ is a very innovative company that regularly satisfies the demands of the global market. 2008 will be a great year for mobile learning worldwide,” states Ammar Mohd Fuad AlShami, M.Sc., PMP, Managing Director, Alpha Agility. “With Hot Lava you have an inexpensive system that allows you to create content once and publish to different mobile environments without the extra, expensive costs of hiring programmers and technical people. It is a simple, feasible and effective learning system. ”


Hot Lava Software, Inc™ is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Hot Lava Software anticipated the need for mobile content in the form of learning, reference, testing and job aids to support a growing remote and field workforce. Using Hot Lava Software's content development and publishing system (LMA) integrated with the Hot Lava mobile delivery and tracking system (MDTS) your organization will have the tools and knowledge needed to launch and track mobile initiatives faster and more cost effectively than you would have ever imagined. Hot Lava Software™ provides mobile content solutions and a mobile content design, authoring and publishing solution to Corporations, Governments and Universities around the World.

Contact:

Bob Sanregret, CEO, Hot Lava
bobs@hotlavasoftware.com
+1 (703) 754-1218
http://www.hotlavasoftware.com/
***
Paula Bernard, Project and Support Manager, Hot Lava
paulab@hotlavasoftware.com
+1 (479) 524-8468
http://www.hotlavasoftware.com/

Hot Lava Software Adds I.C.O. Europe as m-Learning Dealer in the Netherlands

Warrenton, VA and Zierikzee, Netherlands (August 13, 2007) -- Hot Lava Software, Inc. (“Hot Lava”), the leading mobile authoring and m-learning publishing provider, to deliver the industry’s premier solution for anytime, anywhere learning for today’s increasingly mobile society, has added I.C.O. Europe, a leading e-learning solutions provider for corporate, educational and government customers, to the Hot Lava Software dealer network. Under the terms of the agreement, I.C.O. Europe will represent Hot Lava’s industry recognized Learning Mobile Author (LMA) development and delivery suite and the Hot Lava Mobile Delivery and Tracking System (MDTS) in the country of the Netherlands, as well as several surrounding European countries.

“We chose Hot Lava Software’s Learning Mobile Author (LMA) and Mobile Device Tracking System (MDTS) toolkit because it is a user-friendly authoring tool that is top quality in design. The speed in which it allows us to generate content, and the way it allows us to easily upload content, is like a Dutch way of working together; the Hot Lava approach is very open and effective, listening to demands from user groups. It gives the right feel to work with Bob and his team,” states Drs. Albert de Vos, CEO, I.C.O. Europe. “Because of the fast technical development with mobile phones I was looking for a tool that was able to handle PDAs, mobile phones, html and SCORM. I was also looking for an innovative, effective solution for M-Learning. Hot Lava covers all of this.”

“Today’s market is all about convenience. With more and more people all around the world using mobile devices, we have to stay in sync with what is in demand. I.C.O. Europe is a consulting firm that specializes in E-Learning and Mobile Learning solutions for business and educational purposes, “ says Bob Sanregret, CEO, Hot Lava Software. “Sharing knowledge is I.C.O.’s core business. They have focused their visions of m-Learning on the customers, empowering them with the ability to have learning at hand, any time, anywhere. If you are truly mobile, you will not have to have a desktop or laptop sitting in front of you.”

“Because I work most of the time with other countries on international projects I was able to combine Dutch harvesting technology on educational content with U.K. repository technology. In this process of connecting VLE-independent repositories to all kinds of VLE's, the LMA and the MDTS fits perfectly in the process to transform from E-Learning to M-Learning; or as some call it, C-Learning (collaborative learning). It's all about sharing knowledge and sharing and developing educational content. The focus on our projects is to work with repository services. The repositories for educational content we use are based on international standards for sharing, storing and delivering content within communities,” says Drs. de Vos. “For this purpose we use metadata harvesting technology for searching and finding content also based on these international standards. M-Learning is a part of the range of blended learning products, so the repository service plays a crucial role the distribution and development within learning communities.” Adds Drs. de Vos. “We expect that because of the new technology on cell/mobile phones with the access to internet the way of learning is going to change. The repository is for the distribution and development within the communities for mobile content. The MDTS makes it possible to use this content in a flexible and effective way.”

“Mobile learning is not in the future. Mobile learning is now. Keeping up with today’s time-conscious society is very critical. You have to be careful or you will get left behind. So many people just don’t have time to just stop what they are doing and sit down for a learning session. But, if you put it at their fingertips the possibilities are virtually endless as to how far you can take learning on the go,” says Sanregret. “And there are so many different types of mobile devices out there today that anyone can effectively learn with out being confined to a desk. I.C.O. Europe realizes the need to be in the forefront of the mLearning market and they are taking this cutting edge technology to new heights in the European countries.”




Contacts:

Bob Sanregret, CEO, Hot Lava
bobs@hotlavasoftware.com
+1 (703) 754-1218
www.hotlavasoftware.com


Drs. Albert de Vos, CEO, I.C.O. Europe
vov@roczeeland.nl
00+3(111) 855-8900
www.icosales.eu


Paula Bernard, Project and Support Manager, Hot Lava
paulab@hotlavasoftware.com
+1 (479) 668-0238
www.hotlavasoftware.com

A Mobile Learning Story

Trainers at Tyco Fire and Security Inc. are planning to replace a large portion of traditional classroom product instruction with just-in-time support delivered to pocket PCs and other wireless devices carried by employees. Doing so will quickly expand the skills base of technicians while also cutting costs by reducing “time off task,” figures Don McDougal, Director of Learning Technology for parent company Tyco International.
At the U.S. Environmental Protection Agency, National Training Manager Sharon Ridings is beta testing the use of BlackBerrys as a job aide and assessment tool in conjunction with instructor-led leadership training. The agency is tracking retention of course material by testing its mobile workers via the devices.
Experiences like those are becoming more commonplace today as organizations seek ways to expand the use of ubiquitous cellular phones, PDAs and other mobile devices for training purposes. It’s easy to understand why. Not only can the devices be accessed virtually anywhere, they are practically implanted as body parts of the gadget-savvy generation currently entering the workplace. And with every technological advance, it seems, the devices become more suitable for the delivery of learning applications.
As the Tyco and EPA pilot programs illustrate, the use of mobile learning has expanded beyond quick tutorials for “field” employees such as sales representatives and technicians. Indeed, university students, healthcare workers and others are accessing critical knowledge from wireless handheld devices while on the go.
“Companies are finding new ways to employ mobile learning as part of a blended learning solution,” says A.J. Ripin, director of global learning solutions for MovingKnowledge Inc. The Orlando, Fla.-based company designs, creates and executes m-learning solutions for Fortune 100 companies. In the case of Tyco and EPA, two MovingKnowledge clients, that involves the introduction of shorter web-based training curricula for m-learning delivery, and empowering field-based employees to make decisions that reflect their new capabilities.
Ripin says a prime attraction for training directors is the availability of SCORM compliant mobile authoring platforms that extend their e-learning portfolios, along with tracking and delivery systems. “These tools help make m-learning an additional arm of their training and operations solution while also saving companies money.” He says one popular solution is provided by Hot Lava Software Inc., a Warrenton, VA - based m-learning software developer. Hot Lava’s Learning Mobile Author is a mobile authoring and publishing tool that allows the rapid design, editing and publishing of trackable mobile learning and testing content.
Ripin says the product enables quick design and deployment to all types of mobile devices. “It can be mastered very quickly with little or no previous software experience,” he claims. Hot Lava’s mobile delivery tracking system is a server product that can be “bolted” onto an LMS to deliver mobile m-learning to a mobile-enabled audience.

Hot Lava CEO Robert Sanregret says his nine-year-old company is enjoying the growth of an industry segment that is, well, on the move. With some two billion cell phones in use throughout the world today, a number expected to hit three billion within five years, continued growth is assured, he believes. Sanregret’s definition of m-learning does not include the laptop computer. “Being truly mobile means ready accessibility 24/7, with no additional connections required,” he insists. The necessity of connecting to a local access network (LAN) – which is not always possible in remote situations – disqualifies laptops in his book, a stipulation he insists is gaining acceptance within the m-learning community. But it does include MP3 players and the growing universe of podcasting.
“Thanks to Steve Jobs, mobile learning content has taken off,” he says, especially among the Echo Boomer generation that lives with their Ipods. They are totally receptive to podcasting of learning content, he claims. Sanregret says the principal negative on podcasting involves training managers, who must cope with the lack of “trackability” to determine who took what course. Training organizations are limited to determining who downloaded files for their IPods, he says.
While he classifies the U.S. m-learning market as “robust,” he says it is exploding in the Asia-Pacific region where the use of cell phones for web and multimedia uses dwarfs that of North America. For example, he says, a large Singapore-based multilevel marketing firm employs Hot Lava’s software to showcase new products to customers on mobile devices. A Chinese language version is very popular in that country, he says. By comparison, the U.S. and European m-learning markets have been slower to develop, in part because workforce trainers have been “burned” by e-learning and LMS implementations that over-promised, says Sanregret. “This is a reason why the training and education market is reluctant to jump onto new technologies,” he contends.
But that is about to change, he predicts. Opportunity is knocking on many fronts as trainers and educators awaken to the technology’s potential. Among examples: The University of Pennsylvania at Westchester, where sociology students are exploring the use of m-learning to augment classroom instruction and testing. One trial program tested the knowledge of students who performed homework exercises delivered to their mobile devices, and compared it with performance of others using more traditional methods. Students who used m-learning had exceptionally better test scores, prompting the school to consider its use for everyone, according to Sanregret.
Another contented customer is the federal government’s Defense Medical Readiness Training Institute, which delivers m-learning to field soldiers and physicians in a variety of medical settings. The institute has created 25 modules delivered in Palm OS and other mobile formats. In addition, its web site offers free downloads of m-learning content on health-related topics.
Such converts reinforce predictions by Ripin and Sanregret about m-learning’s secure future. “Five years from now, the use of mobile learning, testing and job aides will be more prevalent in society than books are today,” contends the Hot Lava chieftain. Ripin insists that while the march of technology might change the delivery, mobile learning is here to stay. What’s more, he says, the beauty of the burgeoning m-learning market is that standards have not yet been identified either for operating systems or delivery. That’s great for the consumer, he figures, because it means continued development of better solutions.

Hot Lava Software Inc Adds Kalleo Learning as m-Learning Dealer in South Afriica

Warrenton, VA and Johannesburg, South Africa (April 24, 2007) – Hot Lava Software, Inc. (“Hot Lava”), the leading mobile authoring and m-learning publishing provider, to deliver the industry’s premiere solution for anytime, anywhere learning for today’s increasingly mobile workforce has added Kalleo Learning (“Kalleo”) a leading e-learning solutions provider for corporate customers to the Hot Lava Software dealer network. Under the terms of the agreement, Kalleo will represent Hot Lava’s industry recognized Learning Mobile Author (“LMA”) development and delivery suite and the Hot Lava Mobile Delivery and Tracking System (“MDTS”) in South Africa and the other countries of Africa.
“What we like about Kalleo Learning is that they are customer focused visionaries who see mobile phone delivered learning, mobile testing and mobile job aids as a critical addition to the mix in 2007-2008. They are an organization that understands the fundamental needs of the learners and have kept this ideal foremost in the decision to add mobile learning to their offering,” states Bob Sanregret, Hot Lava’s Chief Executive Officer. “Together, Hot Lava and Kalleo are committed to bringing mobile learning to corporate, academic and government learners in South Africa and the rest of Africa. Empowering learners through cutting edge technology to enhance and extend learning and organizational development beyond the current technical and operational boundaries that constrain the typical enterprise in communicating with an increasingly mobile workforce and global marketplace.”
Willie Maritz, Managing Director at Kalleo Learning adds, “South Africa’s mobile communications networks are among the most advanced in the world. The penetration of mobile communications to users in Africa is, together with some Asian economies, the highest in the world. It makes sense that we should put more focus on delivering learning, assessments, skills guides and job guides through this widely used medium. We believe Mobile Learning has a strong value proposition for specific niche requirements and we are committed to finding and delivering on these opportunities. Hot Lava Software is leading the global market in Mobile Learning technologies and we are very proud to be associated with them.”

About Hot Lava Software
Hot Lava Software, provides mobile content solutions and a mobile content design, authoring and publishing solution, Learning Mobile Author to Corporations, Governments and Universities around the World. This toolkit allows rapid creation and deployment of mobile content to multiple devices such as Pocket PC, Windows Mobile, Blackberry, Nokia, Palm OS, mobile phones and the desktop. Visit Hot Lava Software at: http://www.hotlavasoftware.com/.
About Kalleo Learning
Kalleo Learning is a global leader in the use of technology in learning solutions. The company is based in Johannesburg, South Africa and focuses on the African skills development industry. Kalleo Learning has built a reputation with various global organizations for "just making it work". Their innovative use of technology and best practice business processes ensure learning solutions that are "Quicker, Simpler, Cost Effective and Business Relevant". Visit Kalleo Learning at http://www.kalleo.com/.

Contacts:
Bob Sanregret
bobs@hotlavasoftware.com
+1 (703) 754-1218
http://www.hotlavasoftware.com/

Willie Maritz
williemaritz@kalleo.com
+27 (0) 11 782-1380
http://www.kalleo.com/

Hot Lava Software Inc. Adds BrilyanLearning as M-Learning Dealer in Indonesia

Warrenton, VA and Bekasi, Indonesia (June 25, 2007) – Hot Lava Software, Inc. (“Hot Lava”), the leading mobile authoring and m-learning publishing provider, to deliver the industry’s premiere solution for anytime, anywhere learning for today’s increasingly mobile workforce, has added BrilyanLearning, a leading e-learning solutions provider for corporate, educational and government customers, to the Hot Lava Software dealer network. Under the terms of the agreement, BrilyanLearning will represent Hot Lava’s industry recognized Learning Mobile Author (LMA) development and delivery suite and the Hot Lava Mobile Delivery and Tracking System (MDTS) in the country of Indonesia.

“BrilyanLearning is a company that offers a diversity of learning methods. Adding mobile learning to their core offering will enable their clients to have access to this learning around the clock, no matter where they are. Mobile learning allows the learner to have the necessary, vital materials at hand,” says Bob Sanregret, CEO, Hot Lava Software, Inc. “BrilyanLearning is a company that realizes the critical need for this widely used medium. This high tech company will be a leader in the integration of mobile learning. Hot Lava Software and BrilyanLearning are committed, together, to empower learners to enhance and extend learning and organizational development, through cutting edge technology.”

BrilyanLearning develops Learning Management Systems (LMS) that act as portals or gateways, allowing corporate, education and government sectors to manage, facilitate, and/or control the processes needed for learning, education, and training. They provide learning in context, determined by the learner's needs and the organization's objectives.

“Providing mobile learning was the logical next step. Hot Lava Software’s mobile authoring tool, Learning Mobile Author (LMA), is the only authoring tool I have come across that provides a comprehensive way to secure an entire development for a successful mobile learning business,” states Ikhlas Bahar, President Director of BrilyanLearning. “The insides and ideas of building multiple professional management systems, using Learning Mobile Author, and Hot Lava’s Mobile Delivery and Tracking System (MDTS), will help our developers create, integrate and publish a high quality of mobile learning content in an efficient and timely manner. With this tremendous breakthrough technology we will extend our domination as market share leader in content development in this region.”

BrilyanLearning is the first e-learning solution provider in Indonesia to offer a one stop solution from blue print design, content development and technology integration all the way up to management levels. Their services consist of, but are not limited to, corporate training, distance learning, knowledge management, customer education, online learning, virtual classes, e-university and online schooling.

Contact:

Bob Sanregret
bobs@hotlavasoftware.com
+1 (703) 754-1218
http://www.hotlavasoftware.com/


Ikhlas Bahar
ikhlas@brilyan.com
+62-21-82408929
http://www.elearning.brilyan.com/

Hot Lava Software Inc. Releases Learning Mobile Author 3.2

Warrenton, VA – June 11, 2007 Hot Lava Software, Inc. ™ (Hot Lava), the leading mobile authoring and m-learning publishing provider, is excited to announce its newest release of Learning Mobile Author ™ (LMA) development and delivery suite and the Hot Lava Mobile Delivery and Tracking System ™ (MDTS).

The new LMA3.2 ™ features the following new authoring tool options within the LMA software: survey page, polling option, radio buttons, question tagging and custom directional controls. This toolkit allows rapid creation and deployment of mobile content to multiple devices such as PocketPC, Windows Mobile, Blackberry, Nokia, PalmOS, mobile phones, smart phones and the desktop.

“Hot Lava Software ™ is committed to bringing mobile learning to academic, corporate and government learners all over the world,” said Bob Sanregret, CEO, Hot Lava Software, Inc™ “Our goal is to empower learners through cutting edge technology. Learning should not be constrained by the typical enterprises in communication. Making learning available outside the confines of the current technical and operational boundaries puts mobile learning at hand, where it is convenient, on the go and available 24/7. This is the world we live in today. LMA allows content authors and creators to easily and effectively develop and deploy m-learning content for a wide variety of learning needs.”

“The design of Learning Mobile Author ™ (LMA) is flexible and versatile. It has a wide variety of capabilities as an advanced creativity tool, providing the module creator with easy to use authoring software. Module creators are able to construct and integrate ideas, just like a ‘mind map’, which flows the way we think naturally. The beautiful part is that it allows the creator to show case its creation to the rest of the world. The modules created can be viewed with a wide variety of hand held devices, such as PDAs, Blackberries, iPods etc., as well as via mobile phones with MDTS,” said Leo Png, CEO, CEOlution Alliance Pte. Ltd., Singapore. “When the modules are uploaded to MDTS3.2 they become ‘fused’ with MDTS. This allows the modules to become fully integrated and behave as one complete system, to improve the efficiency of the delivery of modules via mobile phones. For advanced users, LMA3.2 ™ is also versatile enough to accept HTML coding and allow content developers to go beyond the powerful features already built in, within the authoring software.”

About Hot Lava Software ™
Hot Lava Software, Inc is the leading provider of mobile authoring, publishing, delivery and tracking solutions. Hot Lava Software anticipated the need for mobile content in the form of learning, reference, testing and job aids to support a growing remote and field workforce. Using Hot Lava Software's content development and publishing system (LMA) integrated with the Hot Lava mobile delivery and tracking system (MDTS) your organization will have the tools and knowledge needed to launch and track mobile initiatives faster and more cost effectively than you would have ever imagined. Hot Lava Software, provides mobile content solutions and a mobile content design, authoring and publishing solution to Corporations, Governments and Universities around the World.

Contact:
Bob Sanregret, CEO
+1 (703) 754-1218
bobs@hotlavasoftware.com

Learning Mobile Author (LMA) and Mobile Delivery and Tracking System (MDTS) are trademarks of Hot Lava Software, Inc.